Friday, August 22, 2014

Advertising for Dummies: A pig at the DMV in an insurance commercial (2014)

GEICO has yet to have the Gecko meet their new mascot, Maxwell the Pig. Right now, maybe that's a good thing, because Maxwell is finding out that sometimes, being a pig doesn't always mean things work out so well. In this shortie, Maxwell (David Spade, Rules of Engagement) is at the DMV to renew his driver's license. They've already done the "pigs will fly" joke in another spot, but this came off even worse.

State Farm responded by getting cartoon icon Scooby-Doo for 3 ads. None of them had him going to the DMV. He actually needs Hooked on Phonics before he can get there.......

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