Ever hear of Butter-Nut coffee? You haven't? Neither did I until I ran across this next item.
A small, independent company, Duncan Coffee, put Butter-Nut coffee on store shelves in the mid-60's at the very least. It's not around today, in a market where the biggest names in coffee remain Maxwell House, Nescafe, and Chock Full O'Nuts.
In 1966, movie legend Boris Karloff, who had recorded How The Grinch Stole Christmas around the time this was produced, I'd assume, stars in what amounts to an "interactive" commercial, encouraging the viewer to read the lines that appear on the screen, as if he/she were acting out a scene with Karloff.
A very clever concept, indeed.
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