Monday, August 5, 2013

Advertising For Dummies: Would parents really neglect their baby for some fancy soda? (2012)

Pepsi's ad campaign for their Pepsi Next soda demonstrates the worst thing that could happen with first-time parents.

In this spot, a young mother is playing with her infant son when her husband comes home with a couple of 12-packs of Pepsi Next. They then ignore the kid, who then takes extremes to get their attention back.....

Edit, 3/27/17: The original ad has been pulled, so the updated version, with a guitar-playing infant, is in its place.

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