Saturday, August 1, 2015

DirecTV doesn't get it, so they go back to the well again (2015)

To promote the new season of NFL Sunday Ticket, DirecTV has resurrected the controversial ad campaign that featured actor Rob Lowe. Only this time, Lowe has been replaced by some NFL quarterbacks, including professional glutton for punishment Eli Manning of the Giants:

Manning's not alone. While we haven't seen his camera-happy brother, Peyton, do one of these dumb spots---yet, DirecTV was able to convince Dallas QB Tony Romo to join the party. I'll spare you the pain of seeing Romo attempt to act. We'll see plenty of Peyton in ads for Buick, Nationwide, Papa John's, and whomever else wanted him as an endorser over the next few months, anyway.


magicdog said...

Personally, they should have kept Rob Lowe. It was a better fit and he seemed to have way more fun doing them.

hobbyfan said...

Problem is, there is only so much you can do with this gimmick.